Web Marketing is An Adventure
The World of Web
The World of Web requires an experienced guide, because it leaves those who attempt to journey it alone bruised and broke. In the following sections, Prismatic will guide guide you through the various “lands” that must be explored to achieve your objectives.
THE WEBSITE JUNGLE
A new dimension awaits, in The Website Jungle you will discover that the element of design is very influential in the World of Web. Since most buying decisions are based on the visual presentation of a product or service, you will need this powerful element from pulling in new clients to closing sales. It should be interactive, relevant (kept up to date), easy to navigate, and a resource that engages visitors.
VOLCANIC VIDEO PLAINS
Videos give your business a volcanic presence in the World of Web. Video is interactive, personal and generates more sales. 90% of all online traffic will be video in 2014 and the number of online video consumers will double to 1.5 billion by 2015, with total online video consumption predicted to quadruple as reported by Cisco Systems.
There are a lot of people who do what you do. Before you set foot in the sphere of The Brand Forest, you will need a clear vision and strategic course for conquering your share of web business. Prismatic will guide you through assessing, creating and implementing an effective brand identity (core of your message) and branding strategy (focusing on tools and tactics) — how you are perceived by consumers and what makes you unique from your competitors.
Once you have overcome various obstacles and conquered the earlier stages of your quest, you can reach the most challenging, yet rewarding, phase — generating traffic. With a strong traffic generation strategy, you can be guaranteed that good fortune awaits.
Connect-ia presents offers multiple entries to a limitless front via social media and content creation. Think of social media as an invisible platform that has the ability to bring your business from point A to point Z– It is a universal passage where you connect with your audience and show your expertise in many interesting and engaging ways (blog posts, media sharing, etc.) Remember, social media is conversational and not a direct marketing tool.
Conquer the web, like these recent projects:
“Pete’s (owner of Prismatic) website for Red Rover is amazing! It looks great and has gotten many positive comments. Pete and his crew are so easy to work with and provide fast turn around for my requests. I appreciate other businesses that provide stellar customer service and that is the case with Pete and Prismatic! ”− Heidi Dixner
“We could not be happier with the work done by Prismatic. Pete Pantaz and his team are highly professional, flexible to work with and follow thru with client requests in a timely manner. Throughout the whole process Pete was great at explaining ‘web jargon’ and the concepts to help us visualize our final product. The design aspect of our site is amazing and captures exactly what we were looking for. We continue to work with Pete as he manages our website on a monthly basis and it sure makes our lives easier knowing Pete is taking care of us!”− Mark A. Caggiano, DDS
“Pete Pantaz gave us many creative ideas. He was very flexible with payments and believed in our cause. ”− Marilyn Robinson